Personal Information refers to information that by itself identifies an individual (details such as name or email address) as well as information that can be combined to identify an individual. In this Policy we distinguish Operational Personal Information from Personal Information in content that may be backed up, stored or hosted through use of our Products and Services, and treat each type of Personal Information differently, as described below.
Operational Personal Information
Operational Personal Information is Personal Information we collect and use in order to provide, Support and market our Products and Services. Operational Personal Information may include name, address, telephone number, and email address. We collect Operational Personal Information from individuals (including individual representatives of companies or other legal entities such as employees, officers or administrators) who register for a Service Level Agreement, purchase and use our Products and Support Services and from individuals who contact us directly and voluntarily disclose such information to us. This list includes authorised businesses, organisations, users or potential users, or persons authorised to deal directly with 10-100 for Service Level Agreement, Product and Services Support (we will refer to all of these in this Policy as “Customers”). 10-100 collects Operational Personal Information in many ways such as when someone fills out a form on one of our Website(s), submits an email or other inquiry to us, posts on one of our community forums, registers for, purchases or uses our Product and Services, registers or logs on to one of the areas of our Website(s) or web-based services that are restricted to registered users, or requests Technical or Product Support.
How we may Use Operational Personal Information
10-100 uses Operational Personal Information for responding to and processing inquiries, orders and Support Service requests or generally for any other purpose related to the original purpose for which the Operational Personal Information was originally collected. 10-100 may also use Operational Personal Information for supporting your relationship with 10-100 by designing Support Services that are suitable to your needs, general Product Support and updates, marketing, alerting you to new Product and Service offerings as they become available, continuing existing Technical Service and Support, and other similar purposes. This Information may also be used to provide you with notices about your Technical Support Services, your use of the Products and Services, and to carry out 10-100’s obligations and enforce our rights arising from any Service Level Agreement (“SLA”) contracts entered into between you and us, including for billing and collection purposes.
Personal Information in Content
We treat all Content that is backed up, stored or hosted using our Products and Services in the same manner, described below, regardless of whether or not it contains Personal Information.
How we may use Content
In the course of providing Technical and Product Support requested by a Customer, 10-100 may have incidental access to Content. Any Customer request for Technical and Product Support will be deemed express permission for us to access Content as needed for the limited purposes of providing the requested Technical and Product Support. The Customer, as the data controller, is responsible for furnishing any notices or obtaining any consents required by law from the relevant individuals within their own Company. Technical and Product Support Services may be provided by any 10-100 entity on behalf of another.
Personal Information, including any Personal Information in Content, does not include Aggregate Information, which is information we collect or process about a group or category of data. Aggregate Information cannot be attributed to any individual. We may use and share such Aggregate Information to improve Technical Support, Products, develop new Products, understand and/or analyse usage, demand, and general industry trends, develop and publish white papers, reports, and databases summarising the foregoing, and generally for any purpose related to our business. Aggregate Information may be derived from information provided by any Customer, from use of our Technical Support and Products or from passive data collection techniques described below. No Personal Information is included in Aggregate Information. This Policy does not restrict or limit our collection and use of Aggregate Information.
How we may Share Personal Information and Content
10-100 will not give, sell, share, or trade any Operational Personal Information or any Personal Information in Content to any party outside of 10-100 except as outlined in this Policy or with appropriate consent. We may disclose Personal Information to a third party in the following limited circumstances:
when we have a good faith belief that the disclosure is necessary to prevent or respond to fraud, defend our Website(s) or Products against possible attacks, or protect the property and safety of 10-100, our Customers or the public;
as required by law, such as to comply with a subpoena, warrant, regulatory oversight or similar legal process;
in connection with any potential sale, transfer, merger, consolidation or other transaction involving all or part of our company.
In addition, we may disclose Operational Personal Information (but not Content), as needed, in the following circumstances:
to companies that provide services that help us with our business activities such as processing Customer payments or Manufacturer Warranty claims. These companies are authorised to use Personal Information only as necessary to provide these services to us; and
to companies that work with 10-100 on various projects; for example, 10-100 may share Operational Personal Information for customer relationship management purposes, Manufacturers licensing and registration purposes, email marketing purposes, or with other companies whose products or services we think may be of interest to our Customers in joint marketing and support efforts.
Transfers of Personal Information
Cookies and Other Passive Data Collection
We use the following types of cookies for the purposes stated:
Strictly necessary cookies
These are cookies that are required for the operation of our Website(s). They include, for example, cookies that enable you to log into secure areas of our Website(s) or fill in a form.
These cookies are used to provide us with statistical information about our Website(s) which we use to measure performance and to improve how our Website(s) work. These cookies allow us to recognise and count the number of visitors and to see how visitors move around our Website(s). All information these cookies collect is aggregated and therefore anonymous.
These cookies are used to recognise you when you return to our Website(s). This enables us to personalise our content for you, tailor our interactions with you and remember your preferences.
By continuing to use our Website(s) you agree that we can place these types of cookies on your device. You may block most cookies by activating the settings on your browser that allow you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies you may not be able to access all or parts of our Website(s).
Other Passive Data Collection from use of Website(s)
We may passively collect such information as device information, log information, browser type, query specifics and Internet Protocol address. We gather this information using various technologies such as cookies, described above, web beacons (as described below) and other electronic files used to track your navigation of our Website(s), your completion of transactions and other browsing behaviour. 10-100 may use web beacons alone or in conjunction with cookies to operate and improve our Website(s) and to gather information about usage of our Website(s) and interaction with emails or other electronic communications from 10-100. Web beacons are clear electronic images that can recognise certain types of information on your device, such as cookies, when you viewed a particular Website tied to the web beacon, and a description of a Website tied to the web beacon. 10-100 may place web beacons in marketing emails or other electronic messages that notify us when you click on a link in the email that directs you to one of our Websites.
Do Not Track (“DNT”)
Because there is not yet a common industry standard or how to interpret browsers’ DNT signals, 10-100 does not currently respond to browser DNT signals when interacting with our Website(s).
10-100’s Commitment to Security
10-100 is committed to protecting all Personal Information and Content we collect and use. To that end, we have implemented commercially reasonable physical, administrative and technical safeguards to help us protect Personal Information and Content under 10-100’s direct control from unauthorised access, use and disclosure. However, no system of electronic data collection, storage and retrieval can be made entirely impenetrable and by continuing to use our Website(s), Services and Products you acknowledge and accept that despite all the reasonable measures we employ, we do not guarantee that our Website(s), Services and Products, and procedures are invulnerable to all security breaches or immune from viruses, security threats or other risks.
External Links/Third Party Websites/Non-10-100 Administrators
Review and Opt Out
If you choose not to receive general communications from us in the future, please email us at
To update your general communication preferences, please email us at
Please note that you may not opt out of receiving communications from us related to your use, support or payment for our Support Services or Products whilst your organisation remains a Customer of 10-100.
Our Websites and Products are not designed or intended to appeal to minors and we do not knowingly attempt to solicit or receive any information from children. However, if a child under 13 has provided 10-100 with Operational Personal Information, the parent or guardian should contact 10-100 immediately at firstname.lastname@example.org so we can delete such information from our files.
Updates to our Policy
Effective Date: May 21, 2018